The Archives

Our team writes articles from time to time. They are usually cross-posted to socials, but you can find the official archives here. There will also be other stuff, like demos and video links in the near future.

Writing

What's the Difference Between <i> and <em>? →

A follow-up to our initial dive into HTML standards

#Web Standards
#SEO

What's the difference between a <b> tag and a <strong> tag in HTML? →

It’s all about semantics.

#Web Standards
#SEO

Optimizing Font Loading, LCP, and 3rd Party Script Loading →

How can you improve custom font and analytics script performance? In this article I dive into specific techniques to squeeze out the most performance possible.

#Performance
#SEO

Zapier Code Repo Breach Exposed Customer Data →

Zapier announced on Friday that an unauthorized party accessed their code repositories and some customer data that was accidentally committed to the repos.

#Low Code
#Security

In the Trenches: Cold Email Lead Gen Part 1 →

It's a cold, cold world out there (when you're learning cold email the hard way)

#Perspectives
#Marketing

Demos

Coming soon!

Things never seem to get things done as soon as expected, but there will be at least one live demo link here by Summer 2025.

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